Monday, September 17, 2012

GM Celebrates 200 000th Chevrolet Utility





On 14 September 2012, the production team at GM South Africa’s Struandale plant in Port Elizabeth celebrated the production milestone of 200 000 Chevrolet Utility vehicles.

“Chevrolet Utility has been a winner in all aspects since introduction into this market from quality to performance and sales. The 200 000 units produced in the last 15 years represent a significant milestone for a vehicle which is unique to the South African and South American markets. South Africans love the Chevrolet Utility and we will continue to be focused on giving our customers the best value and quality product for their money,” said Malcolm Gauld, GM South Africa Vice President of Vehicle Sales and Marketing.

The first generation Utility, known as the Corsa Utility, was first built in 1997 in Port Elizabeth and was well received by the South African public including students, business owners and fleet managers. The second generation Corsa Utility followed in 2004 and was considered a benchmark vehicle in the sub-one ton segment. The Corsa Utility was the leader for quality and took first place in the Synovate (now IPSOS) quality awards from 2005 to 2011. The second generation Corsa Utility also enjoyed leading segment sales for seven consecutive years with a 45% share in the segment.

The third generation Chevrolet Utility was introduced at the end of 2011 and is still going strong with a 55.4% market share in the first eight months of 2012. Nine models complete the Utility range which boasts a spacious car-like interior and refined ride quality. Engine options include a 55kW 1.3-litre diesel engine, a 68kW 1.4-litre petrol engine and the range-topping 77kW 1.8-litre engine.

 “The introduction of the third generation Chevrolet Utility marked the completion of the first phase of our R 1 billion investment to upgrade our production facilities at Struandale. We are proud of this significant milestone, and we thank our customers for their support in making the Chevrolet Utility the bestselling vehicle in its segment,” said Edgar Lourencon, President GMSSA and Managing Director GM South Africa.

The Chevrolet Utility is backed by GM South Africa’s 5 years/ 120 000 kilometres warranty.

News Source: Chevrolet

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